Aza

Designed the packaging experience for Aza; India’s leading luxury fashion retail chain offering top Indian designers under one roof. Crafted 24+ packaging SKUs tailored to 5+ consumer journeys, ensuring each purchase delivered a unique expression of opulence.

The design balanced grandeur with functionality, creating a seamless unboxing experience that reflected Aza’s luxury ethos. Managed vendor coordination, client relations, and junior strategists, ensuring smooth execution while aligning brand vision with production realities.

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